# Hair mask for color-treated hair

Source: HiveTried, https://hivetried.com/beauty/hair-mask/for-color-treated-hair/
Category: Beauty > Hair mask. Updated 2026-10-08. Based on 186 counted first-hand reports from Ulta and Sephora shopper reviews, Apr 2020 to Oct 2026.

**Question:** Which hair mask is good for color-treated hair?

**Short answer:** Pureology Strength Cure Treatment Mask has the best record for color-treated hair: 20 of 21 shoppers said it softened their hair without fading their color, with Amika Soulfood Nourishing Mask next at 25 of 28. Each record counts just shoppers who said they have color-treated hair. Briogeo Don't Despair, Repair Mask has the weakest record here at 20 of 29, even though more shoppers weighed in on it than on any other mask.

**What stands out:** Reviews of these masks mention softness more often than color. Of all 33 Pureology Hydrate reviews, 55% say hair felt soft, against 15% who say it keeps color bright.

## Ranking (buyers who said whether it worked)

| Rank | Product | Soft, no fading | Share | Amazon |
|---|---|---|---|---|
| 1 | Pureology Strength Cure Treatment Mask | 20 of 21 | 95% | yes |
| 2 | Amika Soulfood Nourishing Mask | 25 of 28 | 89% | yes |
| 3 | Pureology Hydrate Hair Mask | 23 of 26 | 88% | yes |
| 4 | K18 Leave-In Hair Mask | 13 of 15 | 87% | yes |
| 5 | Color Wow Money Masque | 13 of 15 | 87% | yes |
| 6 | Briogeo Don't Despair, Repair Mask | 20 of 29 | 69% | yes |

Ranked by the lower bound of a 90% Wilson confidence interval, so a product needs a high share and enough reports to rank high. An Amazon link is shown only when at least 60% say it works.

## Product notes

### 1. Pureology Strength Cure Treatment Mask

20 of 21 shoppers said it softened their hair without fading their color. Across all 30 of its reviews, 40% like the scent and 23% say it adds shine, though 7% say it made no difference.

- Praised for: Nice scent (40%), Adds shine (23%), Detangles (17%)
- Reports counted: 30

### 2. Amika Soulfood Nourishing Mask

25 of 28 shoppers said it softened their hair without fading their color, and reviews first posted on Amika's own site agree at 23 of 24, which we show but don't count. Across all 31 of its reviews, 35% like the scent and 13% say it adds shine, though 6% say their color faded.

- Praised for: Nice scent (35%), Adds shine (13%), Works on thick hair (10%)
- Reports counted: 31

### 3. Pureology Hydrate Hair Mask

The complaints are small, with 6% of its 33 reviews calling it too expensive and 6% calling it greasy or heavy. 23 of 26 shoppers said it softened their hair without fading their color, and 36% of its reviews like the scent.

- Praised for: Nice scent (36%), Adds shine (21%), Works on curly hair (6%)
- Complaints: Too expensive (6%), Greasy or heavy (6%)
- Reports counted: 33

### 4. K18 Leave-In Hair Mask

This leave-in mask rests on a smaller group than the masks above it: 13 of 15 shoppers said it softened their hair without fading their color. Across all 30 of its reviews, 13% say it adds shine, but 20% call it too expensive and 7% say it made no difference.

- Praised for: Adds shine (13%), Light on fine hair (10%), Good value (10%)
- Complaints: Too expensive (20%)
- Reports counted: 30

### 5. Color Wow Money Masque

A small group weighed in, with 13 of 15 shoppers saying it softened their hair without fading their color. Across all 16 of its reviews, 31% say it adds shine and 25% like the scent, while no complaint came up more than once.

- Praised for: Adds shine (31%), Nice scent (25%), Works on thick hair (12%)
- Reports counted: 16

### 6. Briogeo Don't Despair, Repair Mask

More shoppers weighed in on this mask than on any other here (29), and it has the weakest record at 20 of 29. Across all 46 of its reviews, 15% like the scent, but 15% say it made no difference and 11% say it left hair dry.

- Praised for: Nice scent (15%), Detangles (11%), Adds shine (11%)
- Complaints: Too expensive (4%)
- Reports counted: 46

## Questions

**Which hair mask works for color-treated hair?**

Pureology Strength Cure Treatment Mask has the best record (20 of 21), followed by Amika Soulfood Nourishing Mask (25 of 28) and Pureology Hydrate Hair Mask (23 of 26). Amika and Pureology Hydrate sit close together, so a small gap between them means little.

**Can a hair mask fade color-treated hair?**

A few shoppers say one did: 6% of Amika Soulfood reviews say their color faded. No other mask drew that complaint more than once. Few reviews of any mask here talk about color, so treat these shares as what shoppers reported, not a promise.

**Is Briogeo Don't Despair, Repair Mask good for color-treated hair?**

Often. It has the weakest record here at 20 of 29, though more shoppers weighed in on it than on any other mask. Reviews first posted on Briogeo's own site are kinder at 8 of 8, which we show but don't count.

**Which of these hair masks are sold on Amazon?**

All 6 are sold on Amazon by the brand or Amazon itself. Pureology Strength Cure Treatment Mask, the leader, is also the best pick sold on Amazon.

## Method

HiveTried counts first-hand reports only, drops reviews written for free products, shows brand-site reviews without counting them, and never accepts payment for placement. Full method: https://hivetried.com/how-we-count/