Baby wipes that don't dry out

Pampers Aqua Pure Wipes have the best record for staying moist: 12 of 14 parents said the wipes stayed moist through the pack. The Honest Company Plant-Based Wipes follow at 10 of 12, but both rest on small groups of parents (14 and 12), so treat the gap between them as small. Millie Moon Sensitive Wipes have the weakest record here at 3 of 23.

  • 328 store reviews counted
  • Target shoppers
  • Jul 2022 to Oct 2026

Updated . How we count

Did the wipes stay moist? What parents said
  1. Pampers Aqua Pure Wipes 14 said either way
  2. Pampers Sensitive Wipes 14 said either way
  3. Huggies Simply Clean Wipes 15 said either way

Share of parents who stated an outcome for dryness. Ranked by the lower bound of a 90% confidence interval, so a product needs both a good share and enough reports to rank high.

Pampers Aqua Pure Wipes Best record Pampers Aqua Pure Wipes 12 of 14 say the wipes stayed moist in the pack See price & reviews on Amazon
What stands out

The same brand can land in very different places: Pampers Aqua Pure Wipes come in at 12 of 14, while Pampers Sensitive Wipes come in at 7 of 14. Dryness is the complaint at the bottom of the list, with 59% of Millie Moon reviews and 42% of Huggies Simply Clean reviews calling the wipes too dry.

The ranking, product by product

Praise and complaints are the points parents repeat most, shown as a share of each product's counted store reviews.

1 Pampers Aqua Pure Wipes

Pampers

Aqua Pure Wipes

Best for wipes that stay moist

12/14 say the wipes stayed moist in the pack

12 of 14 parents said the wipes stayed moist, and 34% of all its reviews mention it. 31% call the wipes wet enough. Complaints pull in both directions: 11% say too wet, 11% say too dry and 11% say thin or torn.

What parents praise

  • Gentle on skin 37%
  • Come out one at a time 11%
  • Thick and strong 11%
  • Easy to pull out 9%
  • No scent 6%

What parents complain about

  • Too wet 11%
  • Thin or tear 11%
  • Caused rashes or redness 6%
Where parents said it
  • Target 12 of 14
  • Brand site 1 of 3 shown, not counted
2

The Honest Company

Plant-Based Wipes

Best for thick, sturdy wipes

10/12 say the wipes stayed moist in the pack

Sturdiness is the big praise, with 75% of reviews calling these wipes thick and strong. On moisture, 10 of 12 parents said they stayed moist and 33% say they were wet enough. 6% say the price is too high.

What parents praise

  • Thick and strong 75%
  • Gentle on skin 36%
  • No rashes 28%
  • No scent 19%
  • Easy to pull out 11%

What parents complain about

  • Too expensive 6%
Where parents said it
  • Target 10 of 12
  • Brand site 1 of 1 shown, not counted
3

Huggies

Natural Care Sensitive Wipes

5/8 say the wipes stayed moist in the pack

A small group weighed in (8), and 5 of 8 said the wipes stayed moist. 22% of all reviews say they were too dry. Parents like how they come out of the pack, with 20% saying they pull out easily and 18% calling them good value.

What parents praise

  • Gentle on skin 38%
  • Thick and strong 25%
  • Easy to pull out 20%
  • Good value 18%
  • Come out one at a time 15%

What parents complain about

  • Thin or tear 13%
Where parents said it
  • Target 5 of 8
  • Brand site 0 of 2 shown, not counted

Share of 40 store reviews that mention each point. A full bar is 50%.

4

Huggies

Natural Care Refreshing Wipes

8/16 say the wipes stayed moist in the pack

A split decision: 8 of 16 parents said the wipes stayed moist and 8 said they dried out. 32% call them wet enough, yet 16% say they were too dry and 5% say they dried out.

What parents praise

  • Thick and strong 18%
  • Gentle on skin 16%
  • Good value 8%
  • Come out one at a time 5%
  • Easy to pull out 5%

What parents complain about

No repeated complaints yet.

Where parents said it
  • Target 8 of 16
  • Brand site 0 of 1 shown, not counted

Share of 38 store reviews that mention each point. A full bar is 50%.

5

Pampers

Sensitive Wipes

7/14 say the wipes stayed moist in the pack

Parents are evenly divided on moisture at 7 of 14. Clumps are a recurring complaint, with 16% saying the wipes came out stuck together, and 9% say the seal doesn't close. 19% say the wipes were too dry.

What parents praise

  • Thick and strong 22%
  • Gentle on skin 16%
  • No scent 13%
  • No rashes 9%
  • Good value 9%

What parents complain about

  • Come out in clumps 16%
  • Seal doesn't close 9%
  • Too wet 9%
  • Caused rashes or redness 6%
Where parents said it
  • Target 7 of 14
  • Brand site 0 of 3 shown, not counted

Share of 32 store reviews that mention each point. A full bar is 50%.

6

Huggies

Simply Clean Wipes

3/15 say the wipes stayed moist in the pack

Parents praise the thickness, with 28% calling these wipes thick and strong. Dryness is the problem: 12 of 15 parents said the wipes dried out or arrived dry, and 42% of all reviews say too dry. 14% call it good value.

What parents praise

  • Thick and strong 28%
  • No scent 17%
  • Good value 14%
  • Easy to pull out 11%
  • Gentle on skin 8%

What parents complain about

  • Caused rashes or redness 17%
  • Thin or tear 11%
  • Too wet 11%
Where parents said it
  • Target 3 of 15
  • Brand site 0 of 4 shown, not counted

Share of 36 store reviews that mention each point. A full bar is 50%.

7

Millie Moon

Sensitive Wipes

3/23 say the wipes stayed moist in the pack

More parents weighed in on these wipes than on any other here (23), and 20 of them said the wipes dried out or arrived dry. 59% of all reviews say too dry and 22% say thin or torn, though 14% call it good value.

What parents praise

  • Thick and strong 14%
  • Good value 14%
  • No scent 8%

What parents complain about

  • Caused rashes or redness 30%
  • Thin or tear 22%
  • Too expensive 8%
  • Come out in clumps 5%
Where parents said it
  • Target 3 of 23

Share of 37 store reviews that mention each point. A full bar is 50%.

Where these numbers come from

The 7 products ranked here carry 34,717 reviews at Target. We read the newest reviews of each product (up to a thousand per listing), kept the ones that talk about dryness, and counted up to 40 per product, posted between Jul 2022 and Oct 2026.

A review counts only when the reviewer used the product themselves. We drop reviews written in exchange for a free product or a sweepstakes entry (7 on this page), and products that are no longer sold.

Target also shows reviews first posted on brands' own websites. We show them on product cards but never count them, because brand-site reviews run more positive than store reviews of the same products.

Because we searched for the problem, people who had it are overrepresented. Compare products with each other rather than reading a share as your own odds.

We count what parents report. Nothing here is medical or safety advice: for a sick baby, call your pediatrician, and for car seats, a certified child passenger safety technician can check the install.

Amazon buttons appear only on products that most parents here say fix the problem (at least 60%, with enough reviews to trust it). Everything else gets no buy link.

An AI model labels each review against a fixed list of points, and we spot-check the labels before publishing. We publish counts, never the reviews themselves.

Read the full method

Product pages we read

  1. Pampers Aqua Pure Wipes Target (35 reviews counted)
  2. The Honest Company Plant-Based Wipes Target (36 reviews counted)
  3. Huggies Natural Care Sensitive Wipes Target (40 reviews counted)
  4. Huggies Natural Care Refreshing Wipes Target (38 reviews counted)
  5. Pampers Sensitive Wipes Target (32 reviews counted)
  6. Huggies Simply Clean Wipes Target (36 reviews counted)
  7. Millie Moon Sensitive Wipes Target (37 reviews counted)

Questions buyers ask

Which baby wipes stay moist in the pack?

Pampers Aqua Pure Wipes have the best record (12 of 14), followed by The Honest Company Plant-Based Wipes (10 of 12) and Huggies Natural Care Sensitive Wipes (5 of 8). Each of these rests on a fairly small group of parents.

Do Huggies baby wipes dry out?

It depends on the line. Huggies Natural Care Sensitive Wipes come in at 5 of 8, Huggies Natural Care Refreshing Wipes at 8 of 16 and Huggies Simply Clean Wipes at 3 of 15. Parents who said the wipes were too dry make up 42% of the Simply Clean reviews.

What do parents say when wipes come out dry?

Millie Moon Sensitive Wipes have the weakest record here at 3 of 23, and 59% of its reviews say the wipes were too dry. Huggies Simply Clean Wipes show the same complaint at 42%. Reports include wipes that arrived dry and wipes that dried out in the pack.

How should I store a pack of baby wipes?

Some parents described closing the lid or seal after each use and storing packs upside down or flat. Follow the directions on the pack too. Check that the seal closes, since 9% of the Pampers Sensitive Wipes reviews say it doesn't.

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