Brow gel that doesn't flake

Anastasia Beverly Hills Clear Brow Gel has the best record on flaking, with 25 of 29 reviewers saying it doesn't flake, and it is the best pick sold on Amazon. Every other gel here has a weaker record. People tend to mention flaking when it happens to them, so shares across this page run low, but the gap between the leader and the rest is clear.

  • 217 store reviews counted
  • Ulta and Sephora shoppers
  • Feb 2023 to Oct 2026

Updated . How we count

Does it flake? What buyers said
  1. Anastasia Beverly Hills Clear Brow Gel 29 said either way
  2. Rare Beauty Brow Harmony Gel 26 said either way
  3. Kosas Air Brow Gel 27 said either way
  4. Benefit Fluff Up Brow Wax 12 said either way
  5. Benefit 24-HR Brow Setter 22 said either way
  6. Anastasia Beverly Hills Brow Freeze Gel 28 said either way
  7. Anastasia Beverly Hills Brow Freeze Wax 27 said either way

Share of reviewers who stated an outcome for flaking. Ranked by the lower bound of a 90% confidence interval, so a product needs both a good share and enough reports to rank high.

Best record Anastasia Beverly Hills Clear Brow Gel 25 of 29 say it doesn't flake Check price on Amazon
What stands out

Anastasia Beverly Hills makes both ends of this list. Anastasia Beverly Hills Clear Brow Gel leads, while its two Brow Freeze products sit at the bottom, with flaking mentioned in 60% and 80% of their reviews.

The ranking, product by product

Praise and complaints are the points buyers repeat most, shown as a share of each product's counted store reviews.

1

Anastasia Beverly Hills

Clear Brow Gel

Best for a natural finish

25/29 say it doesn't flake

67% say it holds brows in place and 33% call the finish natural. 17% still report flaking.

What buyers praise

  • Holds brows in place all day 67%
  • Natural, soft finish 33%
  • Good value 10%
  • Product lasts a long time 7%

What buyers complain about

  • Clumpy or too much product 7%
  • Brows drop or don't stay put 7%
Where buyers said it
  • Sephora 25 of 29
By skin type (Sephora reviewers)
  • Combination9 of 10
  • Dry6 of 6
  • Normal3 of 3
  • Oily2 of 3
By skin tone (Sephora reviewers)
  • Fair to light12 of 14
  • Light-medium to medium7 of 7

How often it comes up: about 1 in 21 of this product's 10,035 store reviews mention flaking.

2

Rare Beauty

Brow Harmony Gel

17/26 say it doesn't flake

Results split by skin tone. Among Sephora reviewers, 7 of 8 with fair to light skin said it doesn't flake, against 2 of 8 with medium skin.

What buyers praise

  • Holds brows in place all day 59%
  • Natural, soft finish 19%
  • Tints or fills sparse brows 15%
  • Easy to apply 11%

What buyers complain about

No repeated complaints yet.

Where buyers said it
  • Sephora 17 of 26
By skin type (Sephora reviewers)
  • Dry5 of 7
  • Combination3 of 6
  • Normal1 of 3
By skin tone (Sephora reviewers)
  • Fair to light7 of 8
  • Light-medium to medium2 of 8
By age (reviewers who gave one)
  • Under 403 of 7
  • 40 and over2 of 3

How often it comes up: about 1 in 5 of this product's 3,387 store reviews mention flaking.

See it at Sephora

Share of 27 store reviews that mention each point. A full bar is 50%.

3

Kosas

Air Brow Gel

15/27 say it doesn't flake

Flaking is the main complaint, from 53% of reviews, and 27% say brows don't stay put. 43% say it holds.

What buyers praise

  • Holds brows in place all day 43%
  • Natural, soft finish 10%
  • Product lasts a long time 7%
  • Good value 7%
  • Easy to apply 7%

What buyers complain about

  • Brows drop or don't stay put 27%
  • Too expensive 10%
  • Messy wand or packaging 7%
  • Clumpy or too much product 7%
Where buyers said it
  • Sephora 15 of 27
By skin type (Sephora reviewers)
  • Combination7 of 11
  • Normal4 of 5
  • Dry1 of 3
By skin tone (Sephora reviewers)
  • Fair to light8 of 12
  • Light-medium to medium4 of 8

How often it comes up: about 1 in 5 of this product's 1,355 store reviews mention flaking.

See it at Sephora

Share of 30 store reviews that mention each point. A full bar is 50%.

4

Benefit

Fluff Up Brow Wax

7/12 say it doesn't flake

A wax rather than a gel. 46% of reviews report flaking and 15% call it stiff or crunchy, though 23% like the soft finish.

What buyers praise

  • Holds brows in place all day 46%
  • Natural, soft finish 23%
  • Easy to apply 15%

What buyers complain about

  • Stiff, crunchy or sticky 15%
Where buyers said it
  • Sephora 7 of 12
By skin type (Sephora reviewers)
  • Combination5 of 8
  • Oily2 of 3
By skin tone (Sephora reviewers)
  • Fair to light6 of 8
  • Light-medium to medium1 of 3

How often it comes up: about 1 in 7 of this product's 1,591 store reviews mention flaking.

See it at Sephora

Share of 13 store reviews that mention each point. A full bar is 50%.

5

Benefit

24-HR Brow Setter

11/22 say it doesn't flake

61% praise the hold, but 52% report flaking and 13% call it stiff or crunchy.

What buyers praise

  • Holds brows in place all day 61%
  • Natural, soft finish 9%

What buyers complain about

  • Stiff, crunchy or sticky 13%
  • Brows drop or don't stay put 9%
Where buyers said it
  • Ulta 11 of 21
  • Sephora 0 of 1

How often it comes up: about 1 in 12 of this product's 6,212 store reviews mention flaking.

See it at Ulta

Share of 23 store reviews that mention each point. A full bar is 50%.

6

Anastasia Beverly Hills

Brow Freeze Gel

12/28 say it doesn't flake

An extreme-hold formula. 57% praise the hold, but 60% report flaking and 13% say it clumps.

What buyers praise

  • Holds brows in place all day 57%
  • Natural, soft finish 7%

What buyers complain about

  • Clumpy or too much product 13%
  • Messy wand or packaging 7%
  • Stiff, crunchy or sticky 7%
Where buyers said it
  • Sephora 12 of 28
By skin tone (Sephora reviewers)
  • Fair to light2 of 9
  • Light-medium to medium2 of 3

How often it comes up: about 1 in 5 of this product's 1,972 store reviews mention flaking.

See it at Sephora

Share of 30 store reviews that mention each point. A full bar is 50%.

7

Anastasia Beverly Hills

Brow Freeze Wax

6/27 say it doesn't flake

Has the weakest record here: 6 of 27 said it doesn't flake, and 80% of its reviews report flaking. Among reviewers with dry skin, 0 of 7 said it doesn't flake.

What buyers praise

  • Holds brows in place all day 37%
  • Gives a laminated, brushed-up look 23%
  • Easy to apply 7%
  • Product lasts a long time 7%
  • Natural, soft finish 7%

What buyers complain about

  • Stiff, crunchy or sticky 13%
  • Brows drop or don't stay put 13%
  • Messy wand or packaging 7%
  • Too expensive 7%
Where buyers said it
  • Sephora 6 of 27
By skin type (Sephora reviewers)
  • Combination3 of 13
  • Dry0 of 7
  • Normal0 of 3
  • Oily2 of 3
By skin tone (Sephora reviewers)
  • Fair to light4 of 12
  • Light-medium to medium1 of 7

How often it comes up: about 1 in 13 of this product's 2,640 store reviews mention flaking.

See it at Sephora

Share of 30 store reviews that mention each point. A full bar is 50%.

Where these numbers come from

The 7 products ranked here carry 27,192 reviews at Ulta and Sephora. We searched them for flaking and read the newest matching reviews, up to 30 per product and store, posted between Feb 2023 and Oct 2026.

A review counts only when the reviewer used the product themselves. We drop reviews written in exchange for a free product or a sweepstakes entry (0 on this page), and products that are no longer sold.

Ulta also shows reviews first posted on brands' own websites. They run much more positive than store reviews of the same products (across 19 products with both, 76% of brand-site reviewers said the product solved the problem, against 55% of Ulta shoppers), so we show them on product cards but never count them.

Because we searched for the problem, people who had it are overrepresented. Compare products with each other rather than reading a share as your own odds.

Skin type, skin tone and age splits use what reviewers chose on Sephora's review form (and age on Ulta's when given). We only show a split when enough reviewers fall on each side.

Amazon buttons appear only on products that Amazon sells from the brand and that most reviewers here say fix the problem (at least 60%, with enough reviews to trust it). Everything else links to the store page, unpaid.

An AI model labels each review against a fixed list of points, and we spot-check the labels before publishing. We publish counts and link to the product pages, never the reviews themselves.

Read the full method

Product pages we read

  1. Anastasia Beverly Hills Clear Brow Gel Ulta, Sephora (30 reviews counted)
  2. Rare Beauty Brow Harmony Gel Sephora (27 reviews counted)
  3. Kosas Air Brow Gel Sephora (30 reviews counted)
  4. Benefit Fluff Up Brow Wax Sephora (13 reviews counted)
  5. Benefit 24-HR Brow Setter Ulta, Sephora (23 reviews counted)
  6. Anastasia Beverly Hills Brow Freeze Gel Sephora (30 reviews counted)
  7. Anastasia Beverly Hills Brow Freeze Wax Sephora (30 reviews counted)

People asking about it on Reddit

  1. Clear brow gel that won’t flake?! Does it exist? r/Makeup, Mar 2022, 113 comments
  2. Is there a clear brow gel that actually doesn't flake or clump? r/Sephora, Sep 2026, 92 comments
  3. Brow gel that doesn’t flake and holds r/Makeup, Dec 2023, 49 comments

Questions buyers ask

Which brow gel doesn't flake?

Anastasia Beverly Hills Clear Brow Gel has the best record at 25 of 29. Rare Beauty Brow Harmony Gel follows at 17 of 26, though results vary by skin tone.

Does Anastasia Brow Freeze flake?

Often, by these reviews. 60% of Brow Freeze Gel reviews and 80% of Brow Freeze Wax reviews mention flaking.

Does Kosas Air Brow flake?

For many reviewers, yes. 12 of 27 reviewers who brought it up said it flakes, and 27% say brows don't stay put.

Does the Benefit 24-HR Brow Setter flake?

It splits reviewers evenly. 11 of 22 said it doesn't flake, and 52% of its reviews report flaking.

Related problems

Brow gel Brow gel that holds all day Top pick: Benefit 24-Hour Brow Setter Clear Gel 313 buyer reports Brow gel Brow gel for thick brows Top pick: Patrick Ta Major Brow Shaping Wax 237 buyer reports Brow pencil Brow pencil that doesn't smudge Top pick: Anastasia Beverly Hills MicroStroke Brow Pen 186 buyer reports Brow pencil Brow pencil for sparse brows Top pick: IT Cosmetics Brow Power Pencil 181 buyer reports

HiveTried earns a commission when you buy through "Check price on Amazon" buttons. It never changes the ranking: the order comes from buyer reports only, and a product gets an Amazon button only when buyers here say it works.